JAKARTA - The 16th 2019 Jakarta Fashion and Food Festival (JFFF) performance was officially opened, Wednesday (7/8) night. The event initiated by PT Summarecon Tbk will last until 7 September.
In his remarks, Head of Jakarta City Government Tourism and Culture Office, Edi Junaedi, said that this event was a concrete manifestation of the collaboration between the DKI provincial government and the private sector.
According to him, the tourism promotion program must not only come from the government. Like this 16th JFFF, tourism promotion events were held from private sector initiations.
"JFFF, which has been held consistently 16 times, has become our trend of events. Jakarta has to put tourism and creative economy as a locomotive of economic growth," said Edi.
Edi explained, the JFFF event became a storefront for creative works in the field of fashion and culinary which were able to bring in many local and foreign visitors.
The event, which was held for a full month, certainly affected the economy of small and medium enterprises.
Chairman of the DKI Jakarta Regional National Crafts Council (Dekranasda), Fery Farhati Ganis, appreciated this annual event.
According to him, the JFFF event will motivate their built craftsmen to improve quality and achievement.
"We give our craftsmen the chance to appear at the national event so that they can go up in class. Because here there is a selection and drive for achievement," he said.
President Director of PT Summarecon Agung Tbk, Arianto P Adhi explained, the JFFF event was attended by 100 participants working in the fashion and culinary world of Indonesia. Seventy percent of them come from Small and Medium Enterprises (SMEs).
"Especially in the fashion and culinary sector to strengthen the attractiveness of Jakarta as a tourist destination," he said.
For information, the Fashion Show will be held on August 15-21, 2019 at the Haris Hotel Ballroom and Kelapa Gading Convention.
While at Summarecon Mall Kelapa Gading 3, the Fashion Show will be held on August 8-18, 2019.
Then, there is also the Fashion Village at Mall Kelapa Gading 3 on August 7-25. Meanwhile, Kampoeng Tempo Doeloe will be held on August 7 to September 8 at La Piazza.
Furthermore, the Wonderful Culinary Expo will be held from 7 August to 1 September 2019 at the Multi Purpose Hall of La Piazza. As for the JF3 Run, it will be held on August 25, 2019.